The key successful element to this video is the constant eye contact and looking at the camera from the singer, this keeps the audience interested and creates a bond between him and us, like he is singing personally to us. The jump cuts from the artist to the outside location and the movement of the feet follows the rules of Vernali's theory, likewise with the use of the slow motion effect.The use of the grey, vast landscapes creates a sense of space behind him and this is made to look interesting with the contrasting extreme close up of Pusha T.
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